Mfarhanonline Social Media News: Consumers upset about alleged labor violations surrounding Hershey’s chocolate are using QR codes to raise awareness of the company’s practices. The campaign, called Raise the Bar, Hershey! , has asked supporters to print out a consumer alert card and leave it around Hershey’s products. Each card has a QR code that informs shoppers and directs them to take action. The cards are just part of a larger campaign that includes online petitions, a profile on Change.org and screenings of a movie detailing the darker side of the chocolate industry. Cocoa production has long been plagued by unfair trade and labor conditions. Raise the Bar, Hershey! is a joint campaign from non-profit groups Green America, International Labor Rights Forum and Global exchange. The groups allege that Hershey’s uses child labor and other unsavory business practices in its overseas factories. The campaign is specifically targeted at Hershey’s new “S’Mores” product and the upcoming National S’Mores Day on August 10. The groups are asking Hershey’s to start using Fair Trade chocolate and to improve its business practices. So far, more than 42,000 consumers have taken action by sending emails, postcards and petitions, and making phone calls to the company asking it to end child labor. Image courtesy of Flickr, Helga Weber More About: change.org , chcocolate , hershey , hershey’s , non-profit , qr code , social good , social media For more Social Good coverage: Follow Mfarhanonline Social Good on Twitter Become a Fan on Facebook Subscribe to the Social Good channel Download our free apps for Android , Mac , iPhone and iPad Social Media reviews series maintain by Mayya
Wednesday, July 13, 2011
Mfarhanonline:Campaign Protests Hersheyâs With QR Codes
Posted by
Unknown
at
12:45 PM
Fav Tag:
http://www.mfarhanonline.com/2011071328395/campaign-protests-hershey%e2%80%99s-with-qr-codes/
Subscribe to:
Post Comments
(
Atom
)
Popular Posts
-
Karachi President Asif Ali Zardari on Friday ordered a survey of all those areas which had been encroached upon, suggesting the authoritie...
-
Karachi The Muttahida Qaumi Movement (MQM) has demanded of the government to hold a judicial inquiry into the target killings in Karachi. ...
-
Mfarhanonline Tech News Earlier last year you may remember that HP purchased Palm in a $1.2 Billion deal, and even ba...
-
Mfarhanonline Videos News Follow latest updates at www.facebook.com and twitter.com At least 35 people killed by a ter...
-
Breaking news KARACHI : Three blasts are reported to have occurred near PAF base Faisal located along Sharea Faisal, Geo News reported. A...
-
Mfarhanonline News MANSEHRA: PML-N Chief Mian Nawaz Sharif has stated that terrorist attack on naval base Karachi was...
-
Naval base in Karachi Pakistan 'PNS Mehran' dhstgrun attack on Navy personnel and three are reports of destruction of a foreigner. W...
-
Mfarhanonline Sports News DHARAMSHALA, India: Shikhar Dhawan cracked an unbeaten 95 and Amit Mishra took a hat-trick ...
-
Mfarhanonline Social Media News: I joined Bloomberg West ‘s Emily Chang this week to discuss the current Internet...
-
Mfarhanonline Social Media News: Computex trade show is still a week away, but some manufacturers have already st...
0 comments :
Post a Comment