Mfarhanonline Social Media News: Tumblr finally has its first ads — except they’re not “ads,” according to Tumblr. This new feature on Tumblr allows the growing social network to use its Radar and Spotlight features on its Dashboard to draw attention to advertisers — or “ sponsors ,” as Tumblr calls them. Tumblr Radar gets more than 120 million daily impressions, which Tumblr says will offer sponsors “the opportunity to gain thousands of new followers, likes and reflags.” Meanwhile, sponsors also have the opportunity to be featured “front-and-center” on Tumblr Spotlight. The Spotlight feature, curated by a team of editors, is a sample of some of the more especially creative blogs on Tumblr and is a driver of “tens of millions of follows each week for new and existing users.” Tumblr CEO David Karp announced that sponsored posts would be coming to Tumblr at the Social Media reviews series maintain by Mayya
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