Mfarhanonline Social Media News: The life of an app developer isn’t nearly as cool and glamorous as popular success stories like Instagram , Angry Birds and Words With Friends make it out to be. According to one survey, in fact, nearly 60% of app entrepreneurs don’t even break even on the cost of developing their project. 68% of respondents to a survey by the marketing company App Promo said their most successful app earned $5,000 or less. 63% said their most successful creation couldn’t break 50,000 downloads. Just 20% said they made enough money to keep a standalone business afloat. On the other side of the success line, 12% of App Promo respondents created products that earned them $50,000 or more, while 11% reported at least 500,000 downloads. What separates the fortunate from the failed? According App Promo, the amount of time and money spent on marketing products is one key difference between the two groups. Developers whose apps earned at least $50,000 spent an average of 14% of their total work time on publicity and had average marketing budgets of $30,000. More than half the overall group, meanwhile, earmarked nothing for marketing and used less then 5% of their time on that aspect of the business. App Promo is in the business of getting clients to pay for app marketing so its motivations aren’t hard to surmise, and its study looked at a small sample size of just over 100 respondents. But the results do reflect a often overlooked truth — creating a successful and sustainable app is not nearly as easy as it looks from the outside. Check out the infographic below for the report’s full findings and a look at just how hard it can be to make an app successful. How hard do you think it is to truly make it as an app developer? How important is marketing for an app’s success? Let us know in the comments. Thumbnail im! age cour tesy of iStockphoto , akinbostanci More About: app development , apps , infographics , iphone , Mobile , trending Social Media reviews series maintain by Mayya
Wednesday, May 2, 2012
Mfarhanonline:Why Creating a Successful App Is Harder Than You Think INFOGRAPHIC
Posted by
Unknown
at
7:04 AM
Fav Tag:
http://www.mfarhanonline.com/2012050252209/why-creating-a-successful-app-is-harder-than-you-think-infographic/
Subscribe to:
Post Comments
(
Atom
)
Popular Posts
-
Mfarhanonline Sports News KARACHI: President Asif Ali Zardari met a delegation of 30 athletes who called on him to di...
-
Karachi President Asif Ali Zardari on Friday ordered a survey of all those areas which had been encroached upon, suggesting the authoritie...
-
Mfarhanonline Social Media News: The TV Everywhere movement got another win Wednesday, as Fox announced that it w...
-
Mfarhanonline News LONDON: A breast cancer 'wonder drug' could be turned into a universal weapon against tumo...
-
Mfarhanonline Business News By Shahab Ansari Moayyed Jafri LAHORE: In a similar vein as when Napoleon Bonaparte sai...
-
Karachi The Muttahida Qaumi Movement (MQM) has demanded of the government to hold a judicial inquiry into the target killings in Karachi. ...
-
Mfarhanonline Social Media News: Appropriately, in a conversation that took place on Twitter , a White House aide...
-
HEARTIEST CONGRATULATIONS — SHAADI MUBARAK DR. IMRAN FAROOQ WEDS SHUMAILA NAZAR IN LONDON ON 13 FEBRUARY 2004 Wedding Ceremony: ...
-
Mfarhanonline News MIRANSHAH: Police virus has been confirmed in five children of different areas of North Waziristan...
-
Islamabad, Air Blue Plane Crash Exclusive Pictures
0 comments :
Post a Comment