Mfarhanonline Social Media News: When it comes to deciding where to work, you don’t want LinkedIn – you want eHarmony. At least that’s the idea behind Path.to, a job matchmaking startup launching on Tuesday. The new website asks job candidates to fill out a survey about their job preferences including location, salary, benefits and work environment. Other users can vouch for their skills, and endorsements are weighted depending on the reputation of those who give them. To further verify their interests and expertise, candidates connect their profiles to social networks such as Twitter and Facebook, and to professional communities such as Behance, Dribbble, Forrst and Github. Path .to uses all of this information to create a compatibility rating for each job it recommends. When candidates apply, employers can easily rank them by the same score. Both parties can indicate which results they like and dislike in order to improve future results. My Path.to recommended jobs page looks like this: For now, Path.to only lists tech jobs in the Bay Area. It has correctly predicted I would be a terrible developer. “It's not just about where you want to work, it's about where you're going to have the most success,” Path.to founder Darren Bounds says. “What are you going to enjoy.” The startup has signed up about 120 hiring startups to pay per job listing. It has also accepted a $1.5 million investment from staffing firm Adecco and plans to incorporate a product for third-party staffing firms at some point. In the meantime, it will need to convince both job candidates and employers that its matchmaking methods work better than a simple post on sites like Monster.com and CareerBuilder. A recent review of dating sites that use algorithms to match potential couples found their claims of predicting true love don’t pan out . ! Can an a lgorithmic matchmaking process work any better when it comes to jobs? “What eHarmony is looking for is a deeper, emotional understanding of a person for a broader set of reasons,” Bounds says. “Ours is for a more specific purpose.” Image courtesy of iStockphoto , fotosipsak . More About: jobs , path.to For more Business coverage: Follow Mfarhanonline Business on Twitter Become a Fan on Facebook Subscribe to the Business channel Download our free apps for Android , Mac , iPhone and iPad Social Media reviews series maintain by Mayya
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