Tuesday, May 24, 2011

Mfarhanonline:Zynga Preparing to File for IPO REPORT

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Mfarhanonline Social Media News: Less than a week after LinkedIn’s spectacular IPO, social gaming juggernaut Zynga is preparing to cash in with its own offering. According to Kara Swisher at AllThingsD , the filing with the Securities and Exchange Commission is likely to come in the next two weeks, though other reports claim the company will file for IPO in late June . Goldman Sachs could be one of the lead bankers in the deal, but Morgan Stanley, T. Rowe Price and Fidelity Investments also have investments in Zynga and would likely be involved in an IPO. The gaming company is worth around $10 billion on the private markets — a figure already higher than LinkedIn’s $9 billion IPO . So a Zynga IPO would likely trump LinkedIn’s strong showing on the markets. It makes $500 million to $1 billion per year in revenue , thanks to big partnerships and virtual goods. Zynga has also been on an acquisition spree as of late , acquiring 14 companies in the last 12 months alone. Zynga’s top game, CityVille , boasts 90 million monthly active users, while the company’s breakout hit FarmVille has more than 45 million monthly active users. More About: cityville , farmville , ipo , Zynga For more Business & Marketing coverage: Follow Mfarhanonline Business & Marketing on Twitter Become a Fan on Facebook Subscribe to the Business & Marketing channel Download our free apps for Android , Mac , iPhone and iPad Social Media reviews series maintain by Mayya

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http://www.mfarhanonline.com/2011052525971/zynga-preparing-to-file-for-ipo-report/

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